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Experience Management
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"Without customers
you don't have a business,
you have  hobby"  
Don Peppers and Martha Rogers

Professional Digital Marketing Certification

Setting your path 

76% of people feel that marketing has changed more in the past two years than it has in the previous fifty. [Adobe] 

Traditional marketing methods alone aren’t enough to efficiently drive lead generation and sales. Digital marketing spend is forecasted to reach over $190 billion worldwide in 2017, as organizations continue to recognize the ability of digital tools and channels to build brand awareness, generate high-quality leads, and maximize performance. 

As the digital economy experiences major growth, the demand for skilled digital professionals is significant and growing.

 

This AARM International, Canada PDM Certification 3 full days workshop with 3hrs on-line exam via Canada will help you be professionally recognised in your dynamic career or advance an existing one.  Whether you are a related manager, seasoned business owner wanting to build your brand online, or just starting out, this course is perfect for you.

 

AARM is a non-profit association founded on1996 in Toronto Canada, working with TRS Indonesia in South East Asia from 2017. We already certified many in the area of Customer Relationship Management (PCRM) since 2011 in Asia (via AARM Asia Pacific based in Seoul). In Indonesia since 2014.

 

 

Program Content

 

Becoming a Certified Digital Marketing Professional will ensure you know the tools and skills needed to create a cohesive, effective online marketing strategy.

 

There are ten modules in our PDM certification course that cover in detailall the disciplines involved in best practice digital marketing which include (bring own laptop, please):

1.       Introduction to Digital Marketing

2.       Search Marketing: SEO

3.       Search Marketing: PPC

4.       Digital Display Advertising (DDA)

5.       Email Marketing

6.       Social Media Marketing (Part 1)

7.       Social Media Marketing (Part 2)

8.       Mobile Marketing

9.       Analytics

10.   Strategy & Planning

 

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